Customer Relationship Management
AgFirst offers Microsoft CRM, an industry leading sales force management tool. CRM is used by Associations to track the effectiveness of marketing campaigns, manage the loan/deal opportunity pipeline, track interactions with customers (phone calls, visits, emails, tasks, etc.), and provide reports and analytics to lenders. The AgFirst-hosted CRM platform offers several compelling advantages in the areas of flexibility, agility, integration, e-mail marketing and mobile solutions.